Dodge was founded in 1900 by the Dodge brothers Horace and Peter Dodge as the Dodge Brothers Business to supply components and assemblies to the burgeoning Detroit automobile industry. The business was successful from the very onset, picking up standard work producing engines and chassis for the Olds Motor Vehicle Company, and the Ford Motor Company. The demands and stress regarding the booming automobile industry, however, soon led the brothers to tinker with the plan of manufacturing their own, done cars. Co-founder Peter Dodge once famously proclaimed in 1913 that he was tired of being carried around in Henry Ford's vest pocket. First car produced by the Dodge Brothers Business was the Dodge Model 30, which introduced multiple key concepts that were to grow to standard within the years to come, for example an all steel body, 12 volt electrical system, and a sliding gear transmission.
The Dodge car was a hit from the very onset, due as many to the quality and durability regarding the car as to the exemplary work ethic displayed by the brothers within the years preceding their entry into car manufacturing. By 1916, the Dodge cars were the 2nd largest selling within the US, behind only the Ford Model T. Subsequent to the death regarding the Dodge brothers in 1920, the business was first sold to Dillon, Reed and amp; Co. for a reported $146 million the largest financial transaction in history, and later to Chrysler for a $170 million stock deal. By this time, Dodge had dropped tonumber 7 within the US automobile sales charts.
A primary turning spot within the fortunes of Dodge motors was the Japanese attack on Pearl Harbor and the United States' entry into WWII. The Dodge brand was particularly successful regarding the Chrysler line of products like a military vehicle due to the fact that regarding the durability of its light trucks. The post-war years and that era's insatiable appetite for cars led to increased sales of automobiles throughout manufacturers, and Dodge enjoyed a revival in popularity between the civilian population it was already a well-known military transportation vehicle. The year 1953 saw the introduction regarding first V8 engine, well in time for America's discovery regarding the joys of freeway travel. The bigger, more powerful Dodge cars were received very well by the American public during this time and sales improved every year.
Dodge was one regarding the foremost players within the late 1960's and 70's muscle car market, and is fondly remembered this day as the creator of some regarding the highest many beloved muscle cars from that era. The lumbering, fuel inefficient Dodges, however, weren't prepared for the fuel crisis of 1973 when the demand for efficient, smaller cars soared. The financially strained parent company, Chrysler, was unable to move quickly enough to modify its line up to meet this new challenge, and in 1979, applied to, and received federal loan guarantees to protect it from a near sure bankruptcy. Subsequent to the near bankruptcy experience, Dodge parent company, Chrysler branched out into smaller, more efficient models like the Caravan. Dodge, however, maintained its sporty or aggressive lineage with the introduction of models like the Dodge Spirit, and the still well-known Dodge Viper.
Within the technological day, Dodge is greatest known for its aggressively styled cars like the Dodge Challenger and Charger, and its powerful, sturdy trucks, the Dodge Ram and the Dodge Dakota. Despite the company's primary market of pickup trucks and big, sporty cars seeing a significant fall in demand owing to the rising cost of fuel and the economic recession, Dodge has continued to wait tough within the North American market. Dodge was founded in 1900 by the Dodge brothers Horace and Peter Dodge as the Dodge Brothers Business to supply components and assemblies to the burgeoning Detroit automobile industry. The business was successful from the very onset, picking up standard work producing engines and chassis for the Olds Motor Vehicle Company, and the Ford Motor Company. The demands and stress regarding the booming automobile industry, however, soon led the brothers to tinker with the plan of manufacturing their own, done cars.
Co-founder Peter Dodge once famously proclaimed in 1913 that he was tired of being carried around in Henry Ford's vest pocket. First car produced by the Dodge Brothers Business was the Dodge Model 30, which introduced multiple key concepts that were to grow to standard within the years to come, for example an all steel body, 12 volt electrical system, and a sliding gear transmission. The Dodge car was a hit from the very onset, due as many to the quality and durability regarding the car as to the exemplary work ethic displayed by the brothers within the years preceding their entry into car manufacturing. By 1916, the Dodge cars were the 2nd largest selling within the US, behind only the Ford Model T. Subsequent to the death regarding the Dodge brothers in 1920, the business was first sold to Dillon, Reed and amp; Co.
for a reported $146 million the largest financial transaction in history, and later to Chrysler for a $170 million stock deal. By this time, Dodge had dropped tonumber 7 within the US automobile sales charts. A primary turning spot within the fortunes of Dodge motors was the Japanese attack on Pearl Harbor and the United States' entry into WWII. The Dodge brand was particularly successful regarding the Chrysler line of products like a military vehicle due to the fact that regarding the durability of its light trucks. The post-war years and that era's insatiable appetite for cars led to increased sales of automobiles throughout manufacturers, and Dodge enjoyed a revival in popularity between the civilian population it was already a well-known military transportation vehicle.
The year 1953 saw the introduction regarding first V8 engine, well in time for America's discovery regarding the joys of freeway travel. The bigger, more powerful Dodge cars were received very well by the American public during this time and sales improved every year. Dodge was one regarding the foremost players within the late 1960's and 70's muscle car market, and is fondly remembered this day as the creator of some regarding the highest many beloved muscle cars from that era. The lumbering, fuel inefficient Dodges, however, weren't prepared for the fuel crisis of 1973 when the demand for efficient, smaller cars soared. The financially strained parent company, Chrysler, was unable to move quickly enough to modify its line up to meet this new challenge, and in 1979, applied to, and received federal loan guarantees to protect it from a near sure bankruptcy.
Subsequent to the near bankruptcy experience, Dodge parent company, Chrysler branched out into smaller, more efficient models like the Caravan. Dodge, however, maintained its sporty or aggressive lineage with the introduction of models like the Dodge Spirit, and the still well-known Dodge Viper. Within the technological day, Dodge is greatest known for its aggressively styled cars like the Dodge Challenger and Charger, and its powerful, sturdy trucks, the Dodge Ram and the Dodge Dakota. Despite the company's primary market of pickup trucks and big, sporty cars seeing a significant fall in demand owing to the rising cost of fuel and the economic recession, Dodge has continued to wait tough within the North American market.
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